Getting from London to Stoke and back


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I'm going to be in London with my girlfriend between July 3rd-7th (travelling to see Pulp in the Wireless Festival) and with the recent concerts announced I was thinking of catching the Stoke gig. However, it's going to be our first time in the UK so I'd be grateful for some information: specifically, what is the best (cheapest/fastest) way to get from London to Stoke via public transportation? Are we going to have to spend the night in Stoke or is there a way to get back to London after the show?
Any other information that you think could be relevant would be appreciated as well.
clueless london stoke-on-trent tour
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