American Apparel ads

Mel_Torment

Dismember
I know there are already threads about the American Apparel ads, but they're all read-only archived ones.

Just venting my thoughts on these...I dislike these ads, especially the clingy frocks/t-shirt dresses. These clothes are so ugly! The frocks make even the models, who are kinda hot even if scrawny, look unattractive.

The latest ad made me chuckle with the copy reading "high wasted" referring to trousers. As in intoxicated? Or was that a misspelling of "high-waisted"? Woah, dude, that's like...uh,

stoned.jpg


As a subscriber, I'm supposed to have to option to turn off the ads. Unfortunately, it doesn't work for me; I've tried. Oh well, if these ads help the site to continue, then forge ahead.
 
An American Apparel shop opened recently here, not far from where I live in Hamburg. Having only heard about it through some work colleagues, who go mad shopping there when they are in the US (or order stuff online) and the fact that I actually know someone working there, I was curious so I popped in.
And you know what? The clothes are really poorly designed and feel cheap. It's a dreadful-concept less collection (well, ok, I guess Bangles-era leggings could be a concept) ... unless this shop just stocks the castoffs from other outlets, which I doubt, given the location.

If you were to take away the AA sign and replace it with a name like "The 99 cent store", it would be more fitting and I am sure people wouldn't bat an eyelid.

As it is some are paying a fortune for really cheap stuff. I've no idea why it is so popular.
 
In the 80s there used to be this clothing shop where everything was made of t-shirt material, and they had tube skirts, leggings, long and short sleeve t-shirts and jackets, and random strips of fabric they called scarves. Each piece came in about six different colors. You were supposed to be able to layer and mix and match and put the tube skirt on as a hat and all kinds of crazy shit. In reality, it just looked like you fell into a crate of t-shirts and half of them stuck to you.

American Apparel is like that.
 
AA is hugely overpriced where i live. the only thing i would consider buying there in the future are their organic cotton t-shirts. i hear they are very comfy.
 
The reason they're so pricey is because they're all-American: American company, American warehouse, American manufacturing, American stores, all under one umbrella.

Also, it's sort of based on the Starbucks model of "raise the prices of the goods to pay employees well and give cheap, comprehensive benefits" (I don't know any other way to say it. :D)

But, apparently, the company's had record profits for such a new apparel company... I think I saw a story about it on 20/20 or something like that about a year ago.
 
The reason they're so pricey is because they're all-American: American company, American warehouse, American manufacturing, American stores, all under one umbrella.

Are they? I didn't know that.

Also, it's sort of based on the Starbucks model of "raise the prices of the goods to pay employees well and give cheap, comprehensive benefits" (I don't know any other way to say it. :D)

Are you saying this disparagingly, or admiringly? Starbucks has been in the Forbes Top 100 companies now for several years running, so I'd say that the employees are pretty happy about it. (And customers aren't exactly taking their business elsewhere, despite the high prices.)
 
The reason they're so pricey is because they're all-American: American company, American warehouse, American manufacturing, American stores, all under one umbrella.

Also, it's sort of based on the Starbucks model of "raise the prices of the goods to pay employees well and give cheap, comprehensive benefits" (I don't know any other way to say it. :D)

But, apparently, the company's had record profits for such a new apparel company... I think I saw a story about it on 20/20 or something like that about a year ago.

yeah, that makes total sense. it just cheeses me off i guess :(. i just can't picture myself paying that much for a product that doesn't appear to be well made. i could see them doing really well in places like la or nyc just because they tend to cater to a certain crowd with all of the 80's throwbacks.
 
Are you saying this disparagingly, or admiringly? Starbucks has been in the Forbes Top 100 companies now for several years running, so I'd say that the employees are pretty happy about it. (And customers aren't exactly taking their business elsewhere, despite the high prices.)

Well, admiringly or just as a statement of fact... And the only difference being, to me at least, is that at Starbucks, you get the whole 'experience' thing... Actually, nevermind - American Apparel is what they call a 'lifestyle brand' as well - a brand people are proud to identify with.

McDonald's = never could be a lifestyle brand :D

Nike/Gucci/Starbucks/American Apparel = lifestyle brand

So, with the lifestyle brands, you pay a little bit more to get the 'illusion' of belonging to certain group of cool, happenin' people. :D

yeah, that makes total sense. it just cheeses me off i guess :(. i just can't picture myself paying that much for a product that doesn't appear to be well made. i could see them doing really well in places like la or nyc just because they tend to cater to a certain crowd with all of the 80's throwbacks.

Exactly. I think that was really what drove this guy's business model. He caters to all the young hipsters, and it works. Also, it caters to the suburban housewives want to do something to 'give back' - they get to support American manufacturing. (Which I believe in ALL the way. But that's another thread. :D)
 
Re: American Apparel ads *warning MATURE CONTENT*

fom:
http://consumerist.com/consumer/fas...rican-apparel-is-store-for-hookers-317584.php

Gold Llame Window Display Confuses Shopper Into Thinking American Apparel Is Store For Hookers

llame.jpg


Because we loathe the peculiar iteration of kiddie porn that passes for American Apparel's advertising, we got a kick out of the photo and description submitted to our Flickr pool by reader (and #1Consumerist reader Flickr pool submitter!) Maulleigh.
"In midtown, I saw this in the window and thought to myself, "That must be where the whores shop." It's not unheard of in that part of town.
No, it was American Apparel."
Take away all the fluffy faux anti-fluff, and American Apparel actually makes nice cotton basics. But their advertising, and the the indentured servitude of their deluded employees, gives us the creeps.
(Photo: Maulleigh)


from:

http://jezebel.com/gossip/sign-of-e...ably-fake-not-that-anyone-can-tell-326884.php

Porn-y American Apparel Billboard Is Probably Fake. Not That Anyone Can Tell!

american-apparel-img_0238.jpg


American Apparel! Whenever will the "culture jammers" solve the dilemma as to whether it is okay to shop there? Anyway, the above billboard, spotted in Soho, purports to be an American Apparel ad depicting the backside of a naked woman leaning over to display her ass while rubbing her privates from behind. Tasteful! Well, it was a spoof, as evidenced by the fact that it was replaced as of ten minutes ago this morning with a Joe's Jeans ad, but in its short lifespan it managed to convince the advertising blogger Copyranter and my friend Don, which just goes to show you what we've come to expect from American Apparel. And to the culture jammers' credit, this spoof looks like it could have been an "inside" job: the tag line: "Safe to say she loves her socks," is the exact same tag line they used on an ad for their signature tube socks featuring the porn star Lauren Phoenix. And, if the email from internal AA sources last time we wrote about American Apparel is anything to go by, morale at the company is not all coked-up exuberance and bandeau-bedecked orgies!
 
This was too large to ad to my previous post so I made a second reply:

http://jezebel.com/gossip/i-work-re...-is-all-its-coked-up-to-be-316322.php?cpage=2

Working At American Apparel Is All It's Coked Up To Be

americanapparelbillboard.jpg


When last we chronicled our adventures working retail, a boring high school job at an Indiana Hollister store culminated in a stockroom orgy. So you can imagine what it's like working at American Apparel. Or maybe you can't! Anyway, because the chain has once again been in the news for, once again, objectifying young women and crap, I decided to finally come forth with my tale of how I, like so many other embittered twentysomethings, worked at American Apparel once. And lived to tell the tale.



I thought cocaine was kind of scandalous when I started working at American Apparel. And so I naturally found it kind of scandalous that a major coke dealer actually served as a kind of informal HR chief for many of the American Apparel stores in New York. He happened to be this guy I knew from a completely different set of circumstances in a completely different city, and he had gotten into the business at, like, 13, so unlike your coke dealer or your best cokehead friend's coke dealer this was a guy who actually knew, like, how to use weapons.
The dealer had what I thought at the time was an ingenious setup: he lived down the street from the American Apparel store in the Lower East Side and would find hipster cokehead girls jobs at the chain's various outlets and then, in turn, find clients among the other employees, which worked really well until everyone got so coked-out they had to blow it up their asses and a girl stole $14,000 from the till and everyone sort of left town after that.
Anyway, during those months I liked to think of American Apparel as just another front organization for this guy's cocaine business, even though that was almost the opposite of the truth. American Apparel owned the largest remaining clothing factory in the United States, and it had proven it could make a profitable business model selling clothes made by workers who were earning a living wage in the United States.
I had never had anything against globalization, but it's different in low-tech businesses like textiles and clothing. The garments are made so cheaply, and the possible profit is so vast if you can command a Polo Ralph Lauren/Abercrombie type markup, that the whole system just perpetuates appalling waste, corner-cutting, exploitation, setting up shop in dictatorships where dissent/unionizing is discouraged and the kids manning the sewing machines are herded out before the corporate responsibility department goes on its annual tours, all so a few really rich guys who aren't smart enough to compete in software or biotech or what have you, can get richer. American Apparel wasn't like that; you knew where your clothes were coming from and that the people sewing them were pretty stoked to be working there. They made an average of $13 an hour, $4 more than the starting salary for a retail worker. Wage-wise, the retail workers were at the bottom of the totem pole, the real sweatshop workers of the organization. But they seemed like they were the most excited to be there. For which I always credited coke.
You have probably heard all sorts of stories about how Dov Charney, the insane Canadian who founded American Apparel, masturbated in front of a reporter, berated girls for not finding him hot enough "pussy" with which to staff his stores, took certain female retail employees as glorified concubines whom he would house in special American Apparel apartments and whose shitty retail wages he would subsidize with special allowances. Also sometimes these retail employees would give him blow jobs, and also sometimes other employees would be invited to watch.
All these stories were true, but it was hard, after awhile, to find them scandalous, namely because everyone was so complicit in the whole thing, starting with one of the women who had sued him for sexual harassment. The recruiter that hired the woman -- who sued him on the basis that he had fostered a sexually hostile environment -- told me, somewhat embarrassed, that he had hired her because after the interview, she had stuck her finger in her vagina, put it in his mouth and promised if he got her the job, she'd become his "personal dirty whore." It was hard, given what I knew of her and the company, not to believe him; it certainly seemed like an appropriate tactic to get hired there. But it was gossip like that that turned most people who worked for the company off the gossip altogether. When you'd bring up the notion that Dov f***ed his employees or photographed fifteen-year-old girls or really had actually masturbated on eight separate occasions in front of a reporter, or that he wanted to impregnate one of his concubines with an "American Apparel baby" or whatever, a lot of times people would just pretend not to believe it. Denial, as Larry Craig's wife and generations of citizens of brutal mind-controlling dictatorships have shown, is a very effective way to cope with shit. Add drugs to denial, and the job could sometimes even be fun.
The one thing that was neither fun nor repressible was Dov's voice. It was shrill and weird and babyish and he loved to hear himself talk almost as much as everyone else hated to hear him talk, because he would repeat himself over and over so incessantly that f***ing Terry Schaivo herself could have risen from her bed to tell you the major tenet of Dov Charney management: "It is imperative that the people who wear our clothes are really attractive, vain hipsters, and any priority they exhibit that runs counter to looking really awesome should be a warning sign that maybe they should not work here."
To this end, he would defend himself against accusations that not putting sensors on the clothing was attracting shoplifters by defending the practice of shoplifting as a sort of pureness of intent: if someone was particularly good at it, that meant they prioritized "looking hot in a coveted item" over "possible legal ramifications" and thus deserved to be wearing American Apparel. (No really, he said this on a conference call.)
Conversely, if employees exhibited any interest in the notion that the company was "ethical" or "sweatshop-free" or whatever, Dov's nerd-radar went up. When I went to work for the company he was in the last stage of purging all the employees who had been attracted to the company for its social agenda; he referred to them as the "WTO" kids, who were "so '99," and instructed all his managers to keep a strict "10% rule," whereby the ugliest/most "WTO" 10% of all retail employees were constantly eased off the schedule. "He says it's something they do at IBM," my manager had told me, at which point I informed her that it was actually Intel, because my basic understanding of management philosophies and corporate cultures was about the only way I could feel detached enough from the rest of my co-workers not to feel totally fat/old/haggard/uncool all the time.
This shouldn't have been so hard; I worked at American Apparel specifically because I was trying to glean some insight into this basic theory I had. I don't remember its specifics anymore, but essentially it revolved around the idea that certain sectors of the American economy had lost so many of their old functions and necessary skills to outsourcing and automation that the workplace was basically reverting people wholesale back to high school, where all that mattered was how hot you were, whether you had such and such pair of cool shoes first, and whether you knew where to get illicit substances.
I'm pretty sure American Apparel proved my theory. At any rate, the shallow, coked-up electroclash-listening kids who replaced the sullen WTO kids were certainly more effective at showcasing American Apparel's leotards and lame leggings and neon thermal-lined hoodies to society, and they were a bargain at $9 an hour plus the value of the merchandise they would inevitably end up stealing. But it was still kind of depressing to think that a company that should serve as an inspiring beacon of possibility in our superficial high school economy had to couch all its good and promise in the mindless trappings of Generation Myspace.
It was even more depressing when the coke dealer got out of the business and left town. After that, coke never quite felt the same again; it could be psychosomatic or the result of important changes in the supply chain, but the sensation of blowing a line went from "exuberance!" to "Well, this is a relatively painless way to prolong this relatively pointless experience." There might be something symbolic in that, but you know, whatever.
 
Are they? I didn't know that.



Are you saying this disparagingly, or admiringly? Starbucks has been in the Forbes Top 100 companies now for several years running, so I'd say that the employees are pretty happy about it. (And customers aren't exactly taking their business elsewhere, despite the high prices.)

I've taken my business elsewhere. Starbucks coffee generally sucks. Seattle's best has my business now. same prices, MUCH better coffee.

This was too large to ad to my previous post so I made a second reply:

[When last we chronicled our adventures working retail, a boring high school job at an Indiana and crap, I decided to finally come forth with my tale of how I, like so many other embittered twentysomethings, worked at American Apparel once. And lived to tell the tale...

Yeah, i was going to talk about that. how that guy who runs the place is a douche, and people have tried to sue him even.
 
American Apparel

seriously, enough with these adverts, does anyone actually wear this piss?

it is rubbish made in china crap, and they say clubbing seals is bad, but lets all support the sweat shops, hell chinese kids dont need and education or good working conditions...

i can see the next f***ing gap ad already........"everyone in moz shirts!"

get some new adverts!.....please!

Goodnight and thank you..
 
The one and only time that I went into an American Apparel store, in New York City, they were playing "Ringleader of the Tormentors". That was certainly the best thing that could be said about the store (unless, of course, you like neon-colored men's briefs and/or metallic hot pants).
 
Never been to an American Outfitters.

I need clothes I stop in at Banana Republic or Macys and usually head to the name departments. CK, Kenneth Cole, Polo or something around floor 1 1/2 or 2 at the Macys in Herald Square.
 
I'm pretty sure American Apparel proved my theory. At any rate, the shallow, coked-up electroclash-listening kids who replaced the sullen WTO kids were certainly more effective at showcasing American Apparel's leotards and lame leggings and neon thermal-lined hoodies to society, and they were a bargain at $9 an hour plus the value of the merchandise they would inevitably end up stealing. But it was still kind of depressing to think that a company that should serve as an inspiring beacon of possibility in our superficial high school economy had to couch all its good and promise in the mindless trappings of Generation Myspace.

This is fascinatingly apparent at the Hamburg store. But the kids are well into their 20s ... and rich anyway.
 
The one and only time that I went into an American Apparel store, in New York City, they were playing "Ringleader of the Tormentors". That was certainly the best thing that could be said about the store (unless, of course, you like neon-colored men's briefs and/or metallic hot pants).

Does anyone remember math+ ? She was a very cool girl that used to come here quite a bit.

I remember her saying she worked at American Apparel in NYC.

I wonder if it was her playing Ringleader?! :D
 
3-pack Banner

For the love of God!!! They're stained!!!! C'mon. A little class please?
 
Last edited:
Re: 3-pack Banner

dood! I just wrote about that in off-topic. I feel so violated! :eek: THAT IS SO NOT WORK APPROPRIATE!!! Can it at least show up "after hours?"
 
Back
Top Bottom